Pyar me no cutbacks

Airtel have in the past hired many bigwigs for their ad campaigns but the sparkling chemistry between their new brand ambassadors Vidya Balan and R Madhavan is unmatched for .Madhavan might not have got his film career going in Bollywood but he must have convinced millions of couples in India to carry on their Phone spendings even during recession with the 'Pyar me no cutbacks' tagline.